The Internet cycle is getting shorter. It used to be if you hadn't seen something from a year ago you were out of the loop. Then it was a month. Now everything has one week to get big before it's old news.
The Meme Of The Week is a chronicle of each week's most noteworthy pieces of Internet culture. We will do our best to select the biggest and most obvious memes and give context for what helped make them popular.
It will be updated each Friday morning.